What does endpoint security primarily focus on?

Endpoint security primarily focuses on securing devices and user identities against threats. In today's digital landscape, endpoints such as computers, mobile devices, and servers represent potential vulnerabilities for an organization. These devices are often the target of cyber threats like malware, ransomware, and phishing attacks.

By implementing endpoint security measures, organizations can safeguard against unauthorized access and ensure that sensitive data remains protected. This involves incorporating various security solutions, such as antivirus software, firewalls, and intrusion detection systems, specifically designed to monitor and manage the security of endpoints. A robust endpoint security strategy not only mitigates the risk of attacks but also helps in maintaining compliance with data protection regulations.

The other options, while important aspects of cybersecurity, do not specifically address the primary focus of endpoint security. For instance, ensuring data integrity on cloud services pertains more to cloud security, enhancing network speed and efficiency relates to network performance rather than security, and protecting data during transmission involves data encryption and secure communication, which are different areas of focus within the broader cybersecurity framework.